超级大满贯

RESEARCH SCOPE

研究领域

品牌与满意度

品牌与满意度

TUOSUO(ZHONGGUO)DEDINGJIFUWUXIANGMU,CHUYUQUANQIULINGXIANDIWEI,YONGYOUZUIXIANJINDE“MANYIDU-ZHONGCHENGDU”YANJIUMOXINGLoyalty Rx,BINGQIESHIZHONGGUOBIAOZHUNHUAXIEHUI《GUKEMANYIDUZHISHUCEPINGBIAOZHUN》DEQICAORENZHIYI。20DUONIANFENGFUDEXIANGMUJILEI,SHIWOMENYOUZUGOUDEXINXINHENENGLICHENGDANZHENGFUYUGONGGONGSHIWU、DICHAN、JINRONG、QICHE、JIAYONGDIANQI、XIAOFEIDIANZI、DIANXINFUWU、IT、JIUDIAN、LVYOUDENGXINGYEDEYANJIURENWU。

服务内容

  • 针对客户方面的满意度-忠诚度模型

    GUKEMANYIDUYANJIUJIUSHITONGGUODUIYINGXIANGGUKEMANYIDUDEYINSUYUMANYIZHISHUFENXI,SHENRUYANJIUYINGXIANGGUKEMANYIDUDEYINSU、GUKEMANYIDUZHISHUJIGUKEXIAOFEIXINGWEISANZHEDEGUANXI,CONGERTONGGUOZUIYOUHUACHENGBEN,YOUXIAODETISHENGYINGXIANGGUKEMANYIDUDEGUANJIANYINSU,YIDADAOGAIBIANXIAOFEIZHEXINGWEI,JIANLIHETISHENGGUKEZHONGCHENGDU,JIANSHAOGUKEBAOYUANHEGUKELIUSHI,ZENGJIAZHONGFUXINGGOUMAIXINGWEIDEMUDE,CONGERTISHENGQIYEDEJINGZHENGNENGLIYUYINGLINENGLI。

  • 针对员工方面的员工资产模型

    YUANGONGSHIQIYEZUIDADEZICHAN,YUANGONGDEGONGZUOBIAOXIANJIANGZHIJIEYINGXIANGCHANPINDEZHILIANG、FUWUDEXIAOGUO,DUIRENLIZIYUANDEGUANZHUSHIQIYEFAZHANCHENGSHUDEBIAOZHI。BENYANJIUCHAOYUELECENGJINGBEIQIYERENLIZIYUANBUMENYUNYONGDEYUANGONGMANYIDUYANJIU,TAWEIQIYEGENGHAODELIJIEQUDONGYUANGONGBIAOXIANDEHEXINYINSUTIGONGLEZUIJIADEFENXIGONGJU。TUOSUODEYUANGONGZICHANXITONG(Employee Equity System)JIANGCONGYUANGONGGONGZUOTOURUDUHEGONGZUOJINGYEDULIANGGEFANGMIANLAIHENGLIANGQIYEYUANGONGZICHANDEDAXIAO。

  • 针对品牌方面的品牌力模型

    PINPAIZAIYINGXIAOGUOCHENGZHONGFAHUIZHEXIANZHUDECHAYIHUAZUOYE,ZHIMINGDEPINPAINENGGOUJIANGZIJIQUBIEYUQITADEJINGZHENGDUISHOUBINGBAOCHIKEHUDEZHONGCHENGDU。PINPAISHIQIYENENGGOUTIGONGJIKEHUDECHAOGUOCHANPINBENSHENYIWAIDEZUIZHONGYAODEJIAZHI,PINPAINENGDAOWEIQIYEDAILAIGENGGAODELIRUNSHOURU。

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